With the introduction of the TikTok shop, plenty of creators have been trying to transform their accounts into profitable TikTok business.

We had the opportunity to interview several accomplished creators with impressive sales, in hope of finding out their secret. Here’s what many of them agreed upon:

Study the top 50 creators in your category

  1. Identify your niche/category
  2. Sort creators by sales
  3. Inspect the top 50 creators (well, not necessarily 50, but the more the better)
  4. Take notes on title, hashtags, video length, style, music, etc.

It’s a smart move to learn from the best. Rather than wasting time on trial and error, starting with proven techniques that have worked for others can give you a head start. By studying what these top creators do, you have a better chance of getting the algorithm on your side.

With the help of analytics tools such as kalodata.com, it takes no more than a few hours.

Generate ideas for your TikTok business

Once you’ve got a rough idea of where you want to go, you can take a seat and:

  1. Let your imagination run wild and come up with some ideas for your next videos.
  2. Reflect on your strengths and consider what you excel at.

Simply copying the most popular videos won’t get you very far. You’ve got to figure out how to make it even better using your own unique strengths.

There’s no magic recipe for creating viral content. Anything that resonates with your audience could do the trick. You can aim for heartwarming, ridiculous, super cute, or even professional and persuasive vibe.

Connect your style with your product and your setup

Photo by Online Marketing on Unsplash

You ever seen those dentists in TV commercials selling toothpaste? Well, their white cloaks play a huge role in making them look all authoritative and in charge.

I’m telling you, appearances really do count! So, when it comes to selling your stuff, think about how you present yourself. If you’re in the tech business, try matching your style with all those high-tech gadgets around you.

But hey, here’s a wild idea! If you wanna really grab people’s attention, flip their expectations! Imagine a big, rugged dude taking care of adorable little cats and selling cat food. Talk about a total contrast!

Whatever you do, just be true to your own style and highlight what makes your product stand out. Stay confident.

Try going Live for your business

Streaming is a very good idea to try for your TikTok business. It gives you the chance to:

  1. Build a community
  2. Create more content
  3. Reach out and talk to the audience directly
  4. Showcase the product the way people want

You don’t need fancy equipments to start. Just make sure you have decent lighting and a fully charged phone or laptop, and you’re good to go.

Draw up plans and execute

Try:

  1. Create a consistent thumbnail
  2. Write down notes for editing
  3. Use data to review and compare

If you wanna reach your goals, make a plan and stick to it. Take it step by step, start small. The trick is to keep at it consistently, just like how those startup companies do with their agile thing.

Keep up with your content and upload regularly with a schedule.

Take a deep breath

Photo by Victoria Tronina on Unsplash

TikTok business is super stressful. Treat it as a marathon. Don’t stress too much if you don’t see your revenue go up in the short run.

Remember to:

  1. Take some “me” time everyday
  2. Get enough sleep
  3. Exercise daily
  4. Take your eyes off the screen for a while
  5. Avoid overthinking

If you’re interested in learning more about TikTok ecommerce and kalodata, here’s more.

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